Jeers and tears for Microsoft Windows 8 logo

The new logo for Windows 8 and Microsoft looks more like windows than before. Or does it look more like the Metro UI theme of tiles and icons?

As Windows 8 gets closer, Microsoft decided now is the time to refresh their logo as well. No more wavy flag colors arranged in a vaguely window shape, but real windows viewed from an angle. It does also harp back to the logo from Windows 1.0 (thanks, Forbes) but using a single color and straight lines everywhere strike some as going backwards, not forwards, and dumbing down the graphics.

Pentagram, designers to the corporate stars (Dell, Netgear, Nike etc) asked Microsoft why they have a flag when their name is Windows. No more flag, so now we have windows for Windows. But will the new look improve the acceptance of Windows 8, coming at a time few companies have fully migrated to Windows 7? Probably not, but new look is what Windows 8 is all about.

Love the new logo